What We Can Learn From the Grammy Wins
The 2025 Grammy Awards delivered some major and unexpected wins, perhaps none more so than Beyoncé’s Cowboy Carter win for Album of the Year. From that, a lot of discourse emerged, depending on which side you were on, but one of my favorites was this post by Olivia Shalhoup of Amethyst Collab. It speaks so […]
How to Turn Casual Listeners into Lifelong Fans
Gone are the days when a great song could guarantee long-term success. Today, indie musicians need more than just music—they need to take fans on an unforgettable journey that deepens their connection, keeps them engaged, and transforms passive listeners into active, lifelong supporters. Just like how you are with your favorite bands! If you’re ready […]
Indie Insights: Tash Reveals the Secrets Behind Her Chart-Topping Success & Millions of Views
Tash is taking the music scene by storm, boasting an impressive 580,000 TikTok followers and achieving rapid growth from 3,000 to 100,000 followers in just one month. Her TikTok videos, featuring the “Glow Up” sound, have garnered a staggering 70.8 million views across a portfolio of 36,000 videos. Additionally, with a devoted following of 72,000 […]