Empowering Independent Artists With A-la-Carte Promotion Strategies.

Since launching Muddy Paw PR in 2014, we’ve expanded into an all-in-one resource for artist development and promotion. 

We still offer the same PR services that have landed our artists on EarMilk, Forbes, & American Songwriter, but we now provide artists with expertise in early-stage management, social media strategy, digital marketing, playlist promotion, branding, and one-on-one artist coaching. 


Customizable, label-like support dedicated to empowering indie artists.

The music industry has evolved. Today, artists can build successful careers independently, without traditional label support.

Our goal is to provide indie artists with the promotional tools, brand-building, digital marketing expertise, and fan-engagement strategies traditionally offered by labels, tailored to their current needs and stage in their career.

We assume the artist development role typically handled by labels and adapt it for today’s music industry.

Early-Stage Management

Starting out in the music industry can be overwhelming. Our Early Stage Management service will guide you through the process of establishing your brand, launching your career, and finding ways to monetize your music. 

We’ll work closely with you to develop a strong foundation and set you on the path to success.

VIP Days

Need a quick boost to jumpstart your next project? Our VIP Days are intensive, one-day sessions that cover everything from marketing to building your fanbase to monetizing your music.

We’ll focus on your specific needs and help you make significant progress in just one day.

Digital Marketing 

From social media to email marketing, we’ll create a strategy that fits your brand, engages your audience, and helps you build a loyal fanbase.

Full-Service PR

Our Full-Service PR Campaign covers everything you need to gain visibility and grow your career, including:

Media Outreach: Pitching your music to our network of press, playlisters, influencers, and tastemakers to get your music in front of the right people.

Social Media Strategy: Strategic guidance to boost your online presence and engage your fanbase.

Extensive Strategy: A personalized PR plan tailored to your brand and goals.

Asset Creation: Professional bios, EPKs, press releases, and more to capture media attention.

Social Media Strategy

Social media is a powerful tool for independent artists, but it requires a strategic approach.

Our Social Media Strategy service focuses on creating and implementing a content plan that resonates with your audience and keeps them engaged.

We’ll help you build a strong online presence and grow your followers. Always organically, always authentically.

Blitz PR Campaign

Sometimes you need a fast and high-impact PR push.

Our Blitz PR Campaigns are designed to generate immediate buzz and visibility for your music.

We’ll execute a quick, targeted media blitz to get your name out there and attract attention right away.

We’ll even guarantee at least 5 placements. 

What Our Artists Say

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With over a decade of experience, we specialize in artist development, working like a label to empower artists to thrive independently in the music industry.
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