This year marks a decade since I launched Muddy Paw PR. I was just a kid back then! See? Hot pink hair and nose ring (where do you think our colors came from?) marked my journey into music publicity.
Ten years later and hopefully having learned a few things along the way, I am SO proud of all the success our artists have achieved. From signing to labels to millions of Spotify streams, it’s such a privilege to be part of their journey.
After a decade though, things have changed. The way artists market themselves certainly has. What was once dominated by blog placements now includes playlists, influencers, elevated social media efforts and so much more.
And so too, Muddy Paw PR has evolved to accommodate indie musicians in the ever-changing music industry landscape.
So, it felt like time for a re-introduction. You can also find all of this on our services page. If you’re not sure which service is the best fit for you, fill out or contact form and I’ll get back to you with a custom plan to fit your needs and budgets.
I’m here to work with you on your passion, within your budget, timeline, and vision.
Just as it’s always been.
Thanks for letting me be a part of your project. 🙂
Publicity
Need to get the word out about your new song, album, or tour? We’ve got you covered. We’ll manage your entire music publicity campaign, from start to finish. Whether it’s sharing your latest release with the world or drumming up new fans, our PR campaigns cover it all. You’ll get access to 15+ years of connections including labels, management, and media contacts, while we work our magic to get you placements you’re excited to share and that move the needle in your career. The best part? Our support doesn’t end when your campaign does. We’ll help facilitate industry introductions, opportunities, and so much more when you’re ready.
Playlisting
We know how important playlisting is to you. A good playlist placement has the potential to skyrocket your listener base.
That’s why we incorporate playlisting into every campaign, ensuring your music reaches the right ears and gains traction on Spotify.
With access to a network of influential curators and playlists, we’ll help you secure placements that drive streams and grow your fanbase.
Release Strategy
Every artist is unique and therefore every release strategy is unique.
After I get back your customized Q&A aimed at understanding your release timeline and goals, I’ll go ahead and develop a thorough release strategy. I’ll provide insights on the most effective ways to promote your release, potential angles for press coverage, sponsorship opportunities, and more.
You’ll also get a carefully curated list of 15-20 outlets, including press, influencers, and playlists, that align with your goals.
Plus, you’ll have Slack access available for any questions or brainstorming on ideas. You’ll never feel alone in this process.
Influencer Marketing
The digital landscape is changing, and more than ever influencers have become a part of musician success stories.
That’s why we make it an integral part of our campaigns. We work with influencers to secure partnerships that can help you increase awareness of your music and brand, and over time lead to sales and loyal fans.
Our musicians have worked with influencers with anywhere from 10k-30k followers and up to increase their fanbase.
Fanbase Building
Maybe PR isn’t your top priority right now. Maybe your goal is to expand your fanbase. Well, you’re in luck because that’s exactly where we excel.
We help you brainstorm content that’s perfectly aligned with your music and brand so that you can grow an engaged, active fanbase. Consider us your partners in growth.
Whether it’s discovering your brand, devising an engaging social media campaign, or strategizing interactive fan engagement initiatives, we’ve got the expertise and passion to support your journey.
Together, we’ll amplify your presence, foster genuine connections with your fans, and ultimately, get you in front of new eyes (and ears!)